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The Branded Tee That Gets You Breakfast for a Year

Denny’s is selling a branded T-shirt for $5.99 that will serve as a breakfast subscription for a year, a value of $2,186 for the 150 who manage to snag one.

Talk about a value meal.

Denny’s, the South Carolina-headquartered diner chain, is offering a Black Friday blockbuster: free breakfast for a year if you buy a $5.99 branded T-shirt.

Denny's t-shirt

Denny’s is offering a limited deal with the purchase of this branded tee.

There’s a bit of catch: Only 150 would-be patrons will be able to buy the Everyday Value Tee, which is inspired by – you guessed it – Denny’s Everyday Value Slam.

“Denny’s fans and deal seekers are encouraged to head to DinerDrip.com at midnight EST on Nov. 24, or risk missing out,” the eatery noted in a press release.

Denny's t-shirt back

The back of the T-shirt.

The lucky T-shirt holders will get the tee, which serves as a ticket to year-long breakfast at Denny’s – a value of $2,186. Each shirt features a unique QR code that gets scanned for simple in-diner redemptions.

“This year has been particularly tough on Americans’ wallets,” said Denny’s President John Dillon. “At Denny’s, we’re always looking for new ways to provide value for our diners while delighting them with delicious food, so creating an innovative, first-of-its-kind wearable offer to unveil on Black Friday was a natural decision for us.”

The Everyday Value Slam is part of Denny’s All-Day Diner Deals value menu. The meal includes two eggs and two bacon strips or sausage links, plus a choice of two buttermilk pancakes, one slice of French toast, or a biscuit and gravy.

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