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Sara Lavenduski

  • Executive Director, Client Education & Content

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

Nearshoring or Far Away? Exploring the Future of Mexican Manufacturing

The U.S. imported more products from Mexico than China for the first time in two decade...

Score Promotions Promotes Brett Boake to VP of Sales & Operations

Boake has more than two decades of industry experience and will now oversee all divisio...

10 Post-Election Takeaways for the Print Industry

Women in Print Alliance hosted a panel with four female experts who advocate for the pr...

AI as an Efficiency & Empowerment Tool

Three industry AI experts recently joined ASI Media Executive Editor Theresa Hegel for ...

Ecorite Appoints New Director of Sales

Industry veteran Nico Falco joins the eco-conscious Toronto-based supplier as Alex Jove...

The American Political Items Collectors Convene Near Philadelphia

The show hosted by the Mid-Atlantic Chapter of the national organization showcased thou...

ASI & PRINTING United Alliance To Host ASI Show Pavilion

The trade show featuring ASI supplier exhibitors will be held on the 2026 Las Vegas PRI...

Attraction Acquires Customization Platform Jameo

The Quebec-based apparel supplier will now offer personalized carbon-neutral garments v...

Obituary: Gordon Halward Hunting, Apple Valley Promotions

Hunting established the distributorship with his wife over 40 years ago.

Fabrik & Co Acquires Macaron

The Quebec-based supplier of large-format sublimated displays will now sell the Macaron...

Workers at Port of Montreal Reject Government’s Offer of Special Mediation

The overtime strike that started on Oct. 11 at Eastern Canada's largest port will conti...

Infographic: The Supplier-Distributor Relationship in Canada

Overall, distributors say communication is strong. Meanwhile, nearly six in 10 say they...

‘Halloween,’ ‘Pens’ and Retail Brands Come Out on Top in Canadians’ Q3 ESP Searches

Seasonal items, school essentials and premium products were among the most-looked-for c...

Shades of Green Hit the Runways This Fall

The many iterations of this lush hue are perfect for a number of applications, and also...

Industry Veteran Launches Executive Recruiting Service for Promo

Glen Hersh, formerly of Admints & Zagabor and Counselor Top 40 supplier Hit Promotional...

Counselor Power 50 2024: No. 39 Brian Porter, Starline

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 35 Taylor Tadmor, Tekweld

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 31 Chris Vernon & Lisa Hubbard, The Vernon Company

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 28 Ray Titus & Andrew Titus, Fully Promoted

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 18 Trevor Gnesin & Clive Goldberg, Logomark

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 17 Ira Neaman & Rob Watson, Vantage Apparel

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 16 Mark Freed & Mitch Freed, Genumark

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 12 Jonathan Isaacson & Frank Carpenito, Gemline

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Facilisgroup Appoints Becki Heinen as Director of Strategic Partner Development

Heinen joined Facilisgroup in 2017, and most recently spearheaded the Client Experience...

Obituary: Ronald Remer, Big East Sales Team

Remer was a respected multi-line representative in the Northeast region of the U.S.