Theresa Hegel

  • Executive Editor, Special Projects & Sustainability

Theresa Hegel oversees various strategic initiatives for ASI’s editorial department and also serves as editor of Promo for the Planet, ASI’s award-winning educational resource hub for sustainability. In addition, she regularly contributes to ASICentral, Counselor and PPM, with a focus on apparel, technology and sustainability. She’s won multiple regional and national awards for her writing and reporting, including three Jesse H. Neal awards for Best Range of Work By a Single Author.

Hit Promotional Products Promotes Execs

The Top 40 supplier announced several key leadership changes at the company.

Twitter, Pinterest Enhance Shopping Features

As social commerce continues to trend, platforms are expanding ways for merchants to ge...

Best Places to Work: #1 – Bright Ideas

Find out what makes this distributor a top promo industry workplace.

Quinn Sees Demand for Ukrainian Flags

The promotional products supplier has been producing the distinctive blue and yellow ba...

Best Places to Work: #2 – The Book Company

Find out what makes this supplier a top promo industry workplace.

Koozie Group Promotes Phil Gergen to SVP of Technology

Gergen previously served as the vice president of information technology at the Top 40 ...

Best Places to Work: #11 – Crystal D

Find out what makes this supplier a top promo industry workplace.

Best Places to Work: #16 – CE Competitive Edge

Find out what makes this distributor a top promo industry workplace.

Best Places to Work: #17 – LogoIncluded

Find out what makes this supplier a top promo industry workplace.

Best Places to Work: #20 – Image Masters

Find out what makes this distributor a top promo industry workplace.

Best Places to Work: #30 – Hirsch Gift

Find out what makes this supplier a top promo industry workplace.

Best Places to Work: #37 – World Emblem

Find out what makes this supplier a top promo industry workplace.

Best Places to Work: #36 – Custom Logos

Find out what makes this distributor a top promo industry workplace.

Best Places to Work: #49 – Stahls’

Find out what makes this supplier a top promo industry workplace.

SXSW Returns to Austin – With Plenty of Merch

It’s the first time the buzzy festival will be live since 2019, and some of the trendy ...

Promo Firms Create Merch, Fundraisers for Ukraine

Apparel decorators and distributors are selling T-shirts and other items, with several ...

5 Strategies for Better Employee Onboarding

Matching new hires with a “work buddy” and gifting them a thoughtful kit of company-bra...

LinkedIn Launches Podcast Network

The business-focused social media site is gearing its shows toward a professional audie...

98% of Consumers Plan Social Shopping in 2022

Younger shoppers are more likely to use visual-heavy networks like Instagram, TikTok an...

The Pay Transparency Movement Is Growing – And That’s a Good Thing

A law in New York City will require employers to disclose salary ranges for open positi...

Texas Art Embroidery Merges With 4EZTees.com

The two Houston-based decorators say the partnership will help them provide a wider var...

PromoStandards Launches Live Classes, Plans In-Person Summit

Group membership, aimed at improving transactional efficiencies in the promo industry, ...

Build a More Flexible Workplace

Recent studies show that employees crave flexibility, now more than ever. How can you m...

ASI Fort Worth 2022: Navigating Inventory, Labor & Pricing Hurdles

Promo industry leaders shared their optimism for 2022 during a panel discussion and gav...

ASI Fort Worth 2022: Deliver Insight, Not Information

Speaker Jay Busselle urged attendees to cut through the noise of social media by delive...