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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

SnugZ USA Acquires Sweda Company

The deal sees the promotional products industry’s 27th largest supplier by revenue acqu...

Report: iPROMOTEu’s Order Volume Tops $180M in 2021

The reported tally surpasses the Top 40 promo products distributor’s performances in 20...

SKYOU Acquires OTC & Apparel, Shark Sportswear

The deal involves promotional products companies based in San Diego.

Custom Ink Acquires Printfection

The deal comes a couple months after Custom Ink also acquired Swag.com. Both moves are ...

Gemline Partners With Govino & Out of the Woods

The brands produce eco-conscious products that the Top 40 promo products supplier belie...

Infographic: The Staggering Cost of Inflation

Price increases in the promo industry are being driven by soaring costs. These stats pu...

New Index Indicates Supply Chain Pressures Have Peaked

Developed by the Federal Reserve Bank of New York, the index suggests that supply line ...

Overture Promotions Promotes Tej Shah to New C-Suite Role

The veteran leader at the Top 40 promo products distributor is now head of global sales...

Washington Football Team Set to Announce New Name

New uniforms, helmets and an avalanche of branded merchandise is expected to follow the...

Sonoma Promo Acquires Prime Designs’ Book of Business

The deal involves promo products suppliers based in California and New York.

Biden Signs Ban on Imports From Xinjiang

The president inked a bipartisan bill into law that effectively prohibits imports from ...

AIA Names Rich Berg Senior VP of Owner Success

Berg is a promotional products industry veteran with extensive sales leadership experie...

Report: The ‘Great Resignation’ Accelerates as Quits Surge

A record 4.5 million people left their jobs in November, according to one report. Anoth...

AIA Names Rich Berg VP of Owner Success

Berg is a promotional products industry veteran with extensive sales leadership experie...

Cap America Promotes Cory Cissell to VP of Marketing

Cissell has been with the Top 40 promo products supplier for a decade.

ASB Hires Bori Ly as Regional VP of Strategic Operations Support

Ly heads to the Top 40 promo products distributor having most recently been a national ...

Chameleon Like Rebrands Its Journals & Notebooks Division

The promo products supplier’s stationery products will now be under the brand name Savi...

Cap America Promotes Grace Schettler to VP of Sales

Schettler has been in sales leadership roles at the Top 40 promotional products supplie...

Promo Execs Weigh in on Omicron

Even with minimal impact to business so far, the fast-rising COVID variant could exacer...

Top 10 News Stories of 2021

Stories tied to COVID-19 and supply chain issues dominated ASI Media.

Promo Execs Concerned by Omicron

Even with minimal impact to business so far, the fast-rising COVID variant could exacer...

Cintas Reports Rise in Sales, Earnings

The Top 40 promo products distributor increased sales 9.4% in its fiscal year second qu...

Ennis’ Sales Rise in Q3, But Earnings Retreat

Still, net earnings for the first nine months of the company’s fiscal year are up.

Owner of Staples Promotional Products Acquires Digital Room

Digital Room is an e-commerce provider of customized marketing products that include an...

Court Reinstates Vaccination-or-Testing Requirement for Larger Employers

The mandate applies to companies with 100 or more employees, including those in the pro...