A supplier of digital rewards has expanded its network with a new partnership.

MediaTree (asi/70303), a digital promotional marketing agency that specializes in providing entertainment rewards for gifting and incentive programs, has collaborated with small business payment tool Square to launch its “Shop Local” platform as an authorized Square Gift Card Marketplace.

The Parsippany, NJ-based supplier will offer a catalog of digital rewards available from more than 200 national retailers and thousands of small businesses across the country. Using the ZIP code search functionality on the “Shop Local” platform, accessed with a unique redemption code, digital gift card recipients can find nearby businesses in Square’s network where they can use the rewards.

“We’re very excited to be launching this new platform as we believe delivering promotional products through sustainable services is important to each and every one of us within this industry,” says Brian Duran, vice president of sales and marketing at MediaTree. “Through this new partnership, our community within the promotional products industry now has the opportunity to support local businesses across the country while giving the recipient choice in selecting their own favorite merchant to shop with.”

Digital rewards recipients can shop local businesses by ZIP code with MediaTree’s new “Shop Local” platform.

MediaTree says digital rewards offer a more sustainable option for delivering promotional items to end-users, as well as fewer logistics challenges and the opportunity to shop at either national retailers or local small businesses.

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