CANADIAN NEWS March 18, 2024
PCNA Announces Three Retail Partnerships
The offerings from the Top 40 supplier include a line of athleticwear designed by MLB great Derek Jeter, UNTUCKit Founder Chris Riccobono and professional ballerina Misty Copeland.
A Top 40 supplier welcomes spring with three new retail brand partnerships.
PCNA (asi/66887) will offer work bags from Wolverine; golf polos from STITCH Golf; and technical athleticwear from Greatness Wins, a company founded by top athletes and garment designers. All products will be available for distributors in the U.S. and Canada.
The select Wolverine styles that PCNA carries include durable duffels, tool bags, waist aprons, laptop backpacks and coolers. Wolverine, founded 140 years ago, encourages careers in the skilled trades with Project Bootstrap.
“With only 9% of high school students pursuing careers in the trades, skilled labor is in short supply,” said PCNA. “Wolverine has assembled a team to champion these important jobs by starting Project Bootstrap to advocate for the skilled trades.”
So far, Wolverine has donated $2 million to the initiative, which, through strategic partnerships, strives to address common misconceptions about the skilled trades industry and foster the next generation of workers. With its giveback component, Wolverine is part of PCNA’s ProudPath program.
In addition, PCNA will offer two golf polos from luxury brand STITCH Golf: the Atlantic Stripe polo shirt (TM21130) and the Club Stripe polo shirt (TM23103), ideal for both the office and the links. Each style from STITCH features a soft, breathable blend of polyester and spandex jersey for a lightweight feel and extra movement, as well as signature under-buttons to keep collars in place.
Finally, PCNA will soon offer athleticwear from Greatness Wins, a line of technical full-zips, quarter-zips, hoodies, T-shirts and polos specifically designed for athletes. The brand was founded by former pro baseball player Derek Jeter, UNTUCKit Founder Chris Riccobono and American Ballet Theatre Principal Dancer Misty Copeland.
“Our clothing is powered by innovative technical fabrics that work hard, wash well and actually last,” according to the brand. “We prioritize superior fits you can depend on to stay the same, product to product, year after year. And we value clean, timeless style. It’s not about bells and whistles; it’s about quality, fit and performance above all else.”
PCNA expects inventory from STITCH Golf and Greatness Wins to be available by the end of March. Wolverine stock is currently available.
With reported 2022 North American promo products revenue of $857.3 million, PCNA ranked fourth on Counselor’s most recent list of the largest suppliers in the industry.
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