Strategy

Promo Market to Target: Retail

Advantages

For an industry in transition, compelling promotional products are more important than ...

Case Study: High Expectations

Advantages

This Florida distributor nurtures a culture of team selling and giving back to the comm...

Take Steps To Promote Healthy Feet

Seventy five thousand miles - or three...

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Expert Secrets: The Three Keys to Success in Promo Product Sales

Business-growth expert David Blaise,...

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The Final Stretch: Embroidering on Compression Fabric

Sewing on performance apparel requires adj...

Take Your Show on the Road

Wearables

If you find the right niche, onsite on-demand screen printing can be very rewarding.

Festive Holiday Products

Advantages

End-of-year gift giving is something too many clients leave until the last minute. If...

Get Hot Around the Collar with Ties, Scarves

Wearables

Help clients stand out with attention-grabbing logoed neckwear. "Neckties and...

Image of Potential New U.S. Men’s World Cup Jersey Leaked Online

Web Exclusive

The Internet has gone and done it again: Something that wasn't supposed to be public...

Logo Mats Provide Superior Branding Opportunities

Walls and countertops are excellent...

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Promotional Products Companies Affected by Hurricane Irma

Hurricane Irma struck Florida last week,...

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6 Must-Haves For Your Home Page

Here are six elements your home page can’t...

Tips for Amazing Distributor Customer Service

The best customer service that distributor...

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Facebook Contest Music to Users' Ears

It's no secret that contests encouraging...

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Nike Creates More Sustainable Leather Product

Nike has a plan to keep scrap leather...

5 Hot Workwear Markets To Sell Into

Web Exclusive

Strike while the iron is hot. These five markets are all growing, and you're already...

How To Sell To Even More Uniforms

Web Exclusive

When you provide uniforms, a key element of an organization’s operation and recognizabl...

Touch, Teach, Connect: Sensory Marketing Really Engages

Web Exclusive

Touch is the language of connection. As marketing experts, you have a powerful tool...

Amazon Reportedly Developing Alexa-Powered Smart Glasses

Web Exclusive

Amazon wants to get in your face with its next product. The online retailer is...

Preview: 2017 Wearables State of the Industry

Web Exclusive

Optimism in the decorated-apparel industry is at an all-time high, according to the...

Tips For Breaking Into A New Sector

Advantages

Distributors offer their tried-and-true tips for breaking into a new sector.