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Strategy

Decorating Roundup: Lawson DTF Powder Earns Children’s Product Certificate
Decorating Roundup: Lawson DTF Powder Earns Children’s Product Certificate
Strategy

Also, Stahls’ is offering an EasyRip service for direct-to-film transfers, and Ninja Tr...

Spectrum Designs Partners With T.J. Maxx for Neurodiverse Apparel Line
Spectrum Designs Partners With T.J. Maxx for Neurodiverse Apparel Line
Strategy

The garment decorator with a mission to provide meaningful work to people with autism h...

These 10 Mega Trends Are Driving Success in the Printing Industry

Peter Schaefer, a partner at New Direction...


Fanatics Prints Texas Rangers Player Names on Dodgers World Series Championship Tees

It’s another in-the-spotlight printing mis...


Why Heat Transfer Vinyl Is Ideal for Distributors

Heat transfer vinyl is an affordable and e...

AI as an Efficiency & Empowerment Tool
AI as an Efficiency & Empowerment Tool
Strategy

Three industry AI experts recently joined ASI Media Executive Editor Theresa Hegel for ...

Adult Website Address Accidentally Printed on Packaging for ‘Wicked’ Dolls
Adult Website Address Accidentally Printed on Packaging for ‘Wicked’ Dolls
Strategy

The mess-up from Mattel is another sharp reminder for print and promo products pros tha...

Sabrina Carpenter’s Coffee Shop Pop-Ups Have Experiential Marketing Takeaways for Promo Pros
Sabrina Carpenter’s Coffee Shop Pop-Ups Have Experiential Marketing Takeaways for Promo Pros
Strategy

The “Espresso” singer teamed up with Cash App for three branded events in New York, Chi...

This Year Has Been the Most Momentous Ever for M&A
This Year Has Been the Most Momentous Ever for M&A
Strategy

Blockbuster buys involving Counselor Top 40 firms, international acquisitions and a flu...

Send Us Your Products for December Showcases

Featured items will receive free editorial...


A Comprehensive Guide To Buying Apparel Decoration Equipment

From knowing the right time to invest to a...


5 Strategies for Pitching Sustainability to Reluctant End-Buyers

Shame and scolding are unlikely to sway cl...

NASA Is Deftly Using Branded Merch To Build Buzz Around Its Artemis Program

The chicly designed apparel and accessorie...


Promotions Planner: A Month of Love

Start presenting ideas to clients for camp...


3 Tips for Creating a Preppy Vintage Look

Jeremy Picker of AMB3R (asi/590243) shares...

What ‘I Voted’ Stickers Look Like Across the U.S. This Election
What ‘I Voted’ Stickers Look Like Across the U.S. This Election
Strategy

From turkeys to unicorns and pretty much everything in between, state and county offici...

ASI VP Appears on ‘Today Show’ Segment on the Resurgence of Print Catalogs
ASI VP Appears on ‘Today Show’ Segment on the Resurgence of Print Catalogs
Strategy

ASI Media’s coverage of the return of print catalogs caught the eye of one of the bigge...

What Is ‘Chaos Packaging’ & How Can You Use It in Your Next Promo Campaign?
What Is ‘Chaos Packaging’ & How Can You Use It in Your Next Promo Campaign?
Strategy

It’s time to literally think outside the box (or can, or bottle).

Beloved Brands Conjure Up Official Halloween Costumes To Celebrate Spooky Season
Beloved Brands Conjure Up Official Halloween Costumes To Celebrate Spooky Season
Strategy

If you’ve ever wanted to dress up as a Chipotle fork or bucket of Auntie Anne’s pretzel...

Sherwin-Williams’ ‘Color Capsule of the Year’ Seeks To Create Design Inspiration
Sherwin-Williams’ ‘Color Capsule of the Year’ Seeks To Create Design Inspiration
Strategy

The paint brand selected nine colors to make a design lookbook. Print and promo pros ca...

Double the Impact: What Print & Promo Distributors Should Know About Each Market
Double the Impact: What Print & Promo Distributors Should Know About Each Market
Strategy

There’s huge sales opportunity in offering both print and promo solutions – but each in...