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Strategy

Hot Promotional Apparel Trends For Fall
Hot Promotional Apparel Trends For Fall
Wearables

A look at the most popular apparel trends for the upcoming season.

Introducing 'Gorpcore,' the Latest Street Style
Introducing 'Gorpcore,' the Latest Street Style
Web Exclusive

In a Nutshell: - Outdoor apparel, from high-end puff jackets to windbreaker...

How to Reach Younger Generations with Social Media Marketing

The Experts - interviews with the brightes...


Go Far In Sales With Targeted Bandanna Promotions

Understanding your client's target...


Space: The Next Frontier for Trump Campaign Merch

The president’s re-election campaign plans...

How to Succeed with Facebook's Latest Newsfeed Tweak
How to Succeed with Facebook's Latest Newsfeed Tweak
Web Exclusive

Early in 2018, Facebook made a change to its newsfeed that put greater emphasis on...

Prop 65 and the Promotional Products Industry
Prop 65 and the Promotional Products Industry
Advantages

Sweeping changes to California’s Prop 65 chemical rules are straining the pockets and w...

ASI’s ESP Platform Meets New Prop 65 Product Warnings
ASI’s ESP Platform Meets New Prop 65 Product Warnings
Web Exclusive

ESP automatically displays Prop 65 labels at every point supplier, distributor and end-...

10 Reasons E-Sports Is Booming And Why You Should Invest Now
10 Reasons E-Sports Is Booming And Why You Should Invest Now
Web Exclusive

E-sports, a term used for competitive video game leagues, is an exploding industry...

Become A Better Bag Provider In 5 Easy Steps

When it comes to promotional products,...


Trend Alert: New Premier League Soccer Jerseys

As a new season starts, the jerseys player...


Exceptional Women’s Apparel

Years ago, the industry ditched the idea...

9 Eco-Friendly Promos Green Companies Can’t Do Without
9 Eco-Friendly Promos Green Companies Can’t Do Without
Web Exclusive

Going green has gone mainstream: According to the Sense and Sustainability Study by...

Letter to the Editor: Women Must Take Ownership of Their Success
Letter to the Editor: Women Must Take Ownership of Their Success
Advantages

Advantages' July cover story offered an in-depth look at the challenges that women...

CPSC Expands Recall of Power Supply Units
CPSC Expands Recall of Power Supply Units
Web Exclusive

The printer power sources can overheat, posing a fire hazard.

The 3 Top Balloon Trends You Need To Try
The 3 Top Balloon Trends You Need To Try
Web Exclusive

Is the signage you're selling feeling a little stale? Present your clients with...

5 Fall Opportunities For Bottled Water
5 Fall Opportunities For Bottled Water
Web Exclusive

The leaves might be falling, but your bottom line can grow if you're selling the...

Sturdy Work Pants Make Fashion Statement
Sturdy Work Pants Make Fashion Statement
Web Exclusive

Even men who don't need durable garments for work appreciate their comfort and blue-col...