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Strategy

Promotional Products Companies Affected by Hurricane Irma
Promotional Products Companies Affected by Hurricane Irma
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Hurricane Irma struck Florida last week, causing power outages, as well as extensive...

6 Must-Haves For Your Home Page
6 Must-Haves For Your Home Page
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Here are six elements your home page can’t do without.

Tips for Amazing Distributor Customer Service

The best customer service that distributor...


Facebook Contest Music to Users' Ears

It's no secret that contests encouraging...


Nike Creates More Sustainable Leather Product

Nike has a plan to keep scrap leather...

5 Hot Workwear Markets To Sell Into
5 Hot Workwear Markets To Sell Into
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Strike while the iron is hot. These five markets are all growing, and you're already...

How To Sell To Even More Uniforms
How To Sell To Even More Uniforms
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When you provide uniforms, a key element of an organization’s operation and recognizabl...

Touch, Teach, Connect: Sensory Marketing Really Engages
Touch, Teach, Connect: Sensory Marketing Really Engages
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Touch is the language of connection. As marketing experts, you have a powerful tool...

Amazon Reportedly Developing Alexa-Powered Smart Glasses
Amazon Reportedly Developing Alexa-Powered Smart Glasses
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Amazon wants to get in your face with its next product. The online retailer is...

Preview: 2017 Wearables State of the Industry

Optimism in the decorated-apparel...


Tips For Breaking Into A New Sector

Distributors offer their tried-and-true ti...


Prepare For Seasonal Weather

Teach your clients how to create an optima...

I Earned my BASI: Michael Reisbaum

Michael Reisbaum is the USA director...


Warming Jackets and Vests

According to ASI's Global Impressions...


Inspire Sales With Apparel Innovation

Buyers want more: here's how you...

4 Keys For Customer Satisfaction
4 Keys For Customer Satisfaction
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Get your game face on by not skimping on quality products and services.

NFL Team Postpones DNA Test Promo Giveaway
NFL Team Postpones DNA Test Promo Giveaway
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Nothing says football quite like DNA testing, eh? If your eyebrows just arched...

Case Study: Personal Touch
Case Study: Personal Touch
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This promo product expert needed a new website for her small company – and fast.

Customize Desk Pads for the Perfect Message
Customize Desk Pads for the Perfect Message
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Whatever detail, message or design your client has in mind can be delivered when you wo...

6 Holiday Gift Trends
6 Holiday Gift Trends
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Any promotional product that is given away is technically a gift, but it's elevated...

Fidget Spinners: Hot Gift or Spun Out?
Fidget Spinners: Hot Gift or Spun Out?
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For some, the fidget spinner craze is unprecedented. "I have been in the industry for...