See it and Sell it First at ASI Show Orlando – January 4-6, 2025.   Register Now.

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Strategy

‘A Shirt With a Purpose’
‘A Shirt With a Purpose’
Web Exclusive

Chip and Joanna Gaines, the co-stars of the popular HGTV series, Fixer Upper, are...

How to Boost Email Open Rates
How to Boost Email Open Rates
Advantages

1. Clean Up Your List Remove addresses that are no longer valid, contain typos or...

Healthy Customers Are Happy Customers

Here's another great UpLine Idea from...


How To Cold Call With Purpose

Once the second leading method of...


Company Refuses to Make Hats for Charlottesville LGBTQ Event

Logoed headwear was at the center of...

The Scariest Promotional Product In America
The Scariest Promotional Product In America
Web Exclusive

In the first week of September, red balloons began mysteriously appearing in a small...

Industry Scam Alert
Industry Scam Alert
Web Exclusive

ASI is urging everyone in the promotional products industry to be on alert for...

Case Study: Under Evaluation
Case Study: Under Evaluation
Advantages

This successful distributor looks for the qualities that can’t be taught.

Colorful And Creative Plaques
Colorful And Creative Plaques
Advantages

When people are recognized for a job well done, they wear that recognition proudly....

Promotional Products Companies Affected by Hurricane Harvey

Hurricane Harvey has devastated parts of...


Should Distributors Give In To Cheap Instincts?

Retail’s discounting boom is in full swing...


ASI Awards Three Interns College Scholarships

ASI recently awarded $1,000 college...

5 Insights About Promotional Product Buyers

ASI Market Research recently conducted a...


5 Tips For A Healthy Mind

1. Save Energy Organize your life so...


Revamp Your Company’s Image Today

Here are three ways you can stand out from...

Handy Safety Kits and Tools
Handy Safety Kits and Tools
Web Exclusive

FEMA reports less than 40% of Americans have developed a household emergency plan. By...

The Perfect Bag For 5 Different Personalities
The Perfect Bag For 5 Different Personalities
Web Exclusive

Learn how to sell stylish carryalls for five modern personalities.

ASI Raises $66k for Harvey Relief; Specific Needs Continue
ASI Raises $66k for Harvey Relief; Specific Needs Continue
Web Exclusive

An important message from Tim Andrews, ASI's president and chief executive officer. ...

Expert Secrets: Moving Decoration Beyond the Logo
Expert Secrets: Moving Decoration Beyond the Logo
Web Exclusive

Jay Busselle, decoration expert and director of sales and marketing at Printa...

I Earned my BASI: Sarah Jane Gray
I Earned my BASI: Sarah Jane Gray
Web Exclusive

Sarah Jane Gray is the sales manager for the Specialty Items & Premiums...

5 Benefits Of Owning A Distributorship
5 Benefits Of Owning A Distributorship
Web Exclusive

Are you a salesperson working for a distributor? Are you happy in this role? If so,...