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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

John Pence Named CEO of Ace Specialties

The former U.S. vice president’s nephew joins the promo distributorship known for being...

Former VP Pence’s Nephew Named CEO of Ace Specialties

John Pence, senior adviser to the Trump-Pence 2020 campaign, joins the promo distributo...

Logomark Partners With Ascentials Pro

The Top 40 supplier will be selling the retail brand’s bags in the promo products market.

Merchandise World Brings UK Promo Pros Together

It was the first national in-person event for the United Kingdom’s promo industry since...

Webb Company Rebrands, Changes Name

The supplier, which also has an upgraded facility, will now be known as Mixie.

New Facilisgroup Service Assists With M&A

Whether preparing for a sale or looking to acquire within the industry, executives say ...

California to Regulate Use of the Recycling Symbol

Products and packaging will have to meet state-mandated criteria in order to bear the “...

Obituary: Mary Chandler Upton

Upton was a much-loved promo leader who spearheaded the creation of the first ASI Show.

Maple Ridge Farms Debuts New Charcuterie Offerings

The supplier says the food ensembles make an ideal holiday gift.

China COVID Outbreak Compels Canton Fair to Cut Days

Pre-pandemic, promo products leaders attended the fair in numbers. The virus flare-up a...

Biden Orders COVID Vaccine Mandates for Larger Employers

Employers with more than 100 workers must require vaccination among employees and imple...

Job Openings Rise, Highlighting Labor Shortages

Companies in the promo products market – and across industries – are struggling to fill...

PRO Act Provisions Could Figure in $3.5 Trillion Federal Spending Plan

The PRO Act, a major labor reform proposal, has caused concern in the promotional produ...

Port Congestion Intensifies, Likely to Continue Into 2022

Backups at ports are a significant factor in the promo industry’s supply chain challeng...

Authorities Continue Crackdown on PPE-Related Crime

Two convictions in Mississippi and New York involved theft, hoarding and price gouging.

Peerless Now Offers Weatherman Umbrellas

Meteorologist Rick Reichmuth created the Weatherman brand in an effort to make a superi...

Latest COVID Surge Hampering Factory Activity in Asia

The development spells more supply chain trouble for the North American promo products ...

Gemline Offers More Osprey Products

The new additions include items made with sustainable recycled materials.

BR Printers Acquires Casa del Mar

The deal involves two California-based companies in the printing and promo products ind...

HALO Acquires Captiv8 Promotions

The move expands the presence of promo’s largest distributor in New York City.

Whole College Team to Benefit From ‘NIL’ Merch Initiative

It’s said to be a first in the new world of Name, Image and Likeness deals that empower...

Chipotle Gamifies Reward Program With Achievement Badges

Badges can be redeemed for free food and Chipotle-branded merch.

Promo Pros Deal With Ida’s Impacts & Aftermath

The hurricane slammed into Louisiana as a Category 4 storm with maximum sustained winds...

Canadian Man Pleads Guilty in PPE Scheme

The fraud targeted businesses in Canada and the United States.

How to Spot an Order Red Flag

A few careful checks can stop an order scam before it goes too far.