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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

UFC Partnership Drives BDA’s Vegas Expansion

The Top 40 distributor is expanding its Las Vegas office to meet the needs of enterpris...

Con Man Tried to Rip Off VA in PPE Fraud

Christopher Parris has pleaded guilty to the scheming and now faces jail time.

Suppliers Offer Options to Supply Chain Crisis

Proactive suppliers are trying to forge a path through importing, inventory and labor i...

Scammers Use Email to Impersonate Prominent Promo CEO

It’s another recent example of hackers targeting the promotional products industry. Get...

Promo Distributors’ Sales Rise 27.3% in Q2

The gain marks the first year-over-year quarterly increase since 2019.

Joe Simsoly Retiring as Next Level CEO

The founder of the Top 40 supplier is a member of Counselor’s Power 50. He’ll continue ...

Joe Simsolo Retiring as Next Level CEO

The founder of the Top 40 supplier is a member of Counselor’s Power 50. He’ll continue ...

The Magnet Group Promotes Jessica Hiner to VP of Business Development

The Top 40 firm also announced the promotion of Rachel Doerr to art supervisor.

Postal Service Finalize Plan to Slow First Class Mail

Critics say the service change could hurt small businesses.

PCNA Partners With mophie

The Top 40 promo supplier is now selling mophie mobile charging products.

Under Armour Sales Rise In Q2

The apparel and footwear maker’s revenue and earnings exceeded forecasts from analysts.

Suppliers Offer Solutions to Supply Chain Crisis

Proactive suppliers are trying to forge a path through importing, inventory and labor i...

IMF Ups Forecast For US Economic Growth

Still, there are headwinds domestically and the picture for developing economies has da...

Geiger Acquires ProCorp Images Inc.

The Top 40 distributor is excited about the partnership with the Colorado-headquartered...

Reciprocity Road Awards Grant to Forrest Spence Fund

The promo industry collective builds giving back into its mission.

Olympians Showcase Epic ‘Swag Bags’

U.S. Olympians received a haul of branded merchandise that they showcased on TikTok to ...

Cimpress Records Sales Rise But Near $78M Net Loss

The Top 40 distributor experienced fiscal full-year and fourth-quarter revenue growth i...

Cimpress’ Sales Rise, But the Firm Nets $78M Loss

The Top 40 distributor experienced fiscal full-year and fourth-quarter revenue growth i...

HPG Partners With Master & Dynamic

The Top 40 supplier has forged an exclusive partnership that will allow it to provide M...

Unofficial Cleveland Guardians Merch Hits the Market

Branded merchandise referencing the MLB team’s name change from the Indians to the Guar...

BAMKO’s Q2 Sales Declined

The decrease was due to a marked drop in PPE business, but core promo products sales so...

SBA Launches PPP Loan Forgiveness Portal

It’s particularly for recipients of Paycheck Protection Program loans of $150,000 or less.

Gemline Now Offering Cuisinart Grills, Grilling Accessories

The Top 40 supplier can sell the items in the promo market thanks to a new partnership.

Fisher Space Pen Co. to Enter Space Technology Hall of Fame

The promo product supplier sells a pen that’s been on every NASA-crewed Apollo space mi...

Decryption Key Obtained in Massive Cyberattack

The assault, launched by a criminal gang of hackers, affected more than 1,000 businesse...