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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

More M&A: Bergman Incentives Acquires Get Attention Promotions

Bergman’s CEO said the move represents another step in an ongoing plan by the distribut...

Federal Judge Dismisses Lawsuit Against Taylor Corporation

Former employees had sued the parent firm of a Top 40 distributor and supplier for alle...

Velocity Print Acquires The Bajan Group

The deal involves two promo/print companies headquartered in New York.

Beat Burnout: Strategies for Easing the Strain on Promo’s Workforce

Stress levels are high. Experts share how company leaders and managers can help mitigat...

MSP Design Group Acquires Bright Ideas

The deal involves two Virginia-based distributorships that have clients nationally. Bri...

Congress Considers Legislation That Would Ban TikTok

The proposal has implications for marketers and influencers in promo and other industri...

Showdown Displays Wins Global Award for Service

The Top 40 supplier’s customer success team took home Contact Center World’s 2022 Globa...

93 Years Young & Still Selling: A Chat With Frank Abate

Frank N. Abate has been working continuously as a distributor since 1958 and isn’t read...

Limes Retiring; Bellantone, Lewis, Wicks, Promoted at HALO

The industry’s largest distributor believes the promotions will help drive even greater...

AAA Innovations Hires New National Account Director

Cristi Meyer has extensive experience in the promo industry, having most recently serve...

Europe-Based Promo Suppliers Launch New Sustainability Initiatives

The efforts bear further testimony that the eco movement in promo is a growing global p...

Liqui-Mark to Provide Zebra Pen Products to the Industry Starting in 2023

The partnership is between two established companies that manufacture and sell writing ...

Obituary: Tom Overstreet, Badger Sportswear

Overstreet served as vice president of manufacturing at the North Carolina-based supplier.

Key Deadline Looms on Controversial Independent Contractor Rule

A comment period on a proposed federal rule change regarding independent contractor sta...

The Crookery Continues: More Scams Aimed at Distributors Reported

A nefarious actor posing as a buyer for an actual company in Texas tried to dupe a prom...

Dorfman Named President of Galaxy Balloons; Brizz to Retire

The industry veteran is taking over for founder/president Terry Brizz, a well-known exe...

China Eases Zero-COVID: What Does It Mean for Promo?

Industry executives welcomed steps to scale back draconian virus-driven societal restri...

Suzette Albrecht Wins Bronze in Stevie Awards for Women in Business

Albrecht is the co-owner of $43 million distributorship Proforma Albrecht & Co., an aff...

Stran & Co. To Acquire Premier Business Services

Boston-area Stran, a Top 40 firm, says the deal to purchase the assets of the New York-...

VF Corp. Searching for a New CEO

There’s an interim top executive in place following former CEO Steve Rendle’s immediate...

Congress Acts To Prevent Economy-Crippling Rail Strike

The Senate and House have approved legislation that will impose a contract the Biden ad...

Congress Prepares To Act To Prevent Rail Strike

Business and political leaders say a work stoppage would have devastating repercussions...

Ennis Inc. Acquires NJ-Based Company

The Texas-headquartered supplier has purchased School Photo Marketing, which provides p...

Wear More Chicken: Chick-fil-A Debuts First-Ever Merch Line

The Chick-fil-A Originals Collection is inspired by the menu items that make its food s...

COVID Restrictions, Civil Unrest in China Stoke Supply Chain Concern

However, promo products suppliers say they have not been affected and aren’t, as yet, w...