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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Koozie Group Partners With GCI Outdoor

The Top 40 supplier is now selling select chairs from the outdoor lifestyle retail brand.

‘Forever Changed’: Firms Work to Move Forward in Ian’s Aftermath

With Hurricane Ian finally over, companies in Florida and the Carolinas are dealing wit...

Cyber Attack Temporarily Cripples Promo Supplier’s Systems

It’s the latest in a slew of such nefarious strikes on the industry over the past sever...

PCNA Partners With Sony

The Top 40 supplier is offering several speakers from the global consumer electronics b...

New California Laws Ban PFAS Chemicals From Apparel, Personal Care Products

Promotional products companies will have to comply with the regulations.

JAL Equity Acquires Eagle Products

JAL’s acquisition of the Kansas City, KS-based apparel decorator adds to the Florida-ba...

iPromo Appoints Two New Executives

The distributor, which this year was named one of the best places to work in promo, has...

Still Kicking: Garland Writing Instruments Survived Near Closure and Is Now a Pen Company of America Brand

Both promo suppliers have close to 100-year histories based around writing instruments ...

A Race Against the Storm: Florida Promo Firms Prep for Hurricane Ian

Top 40 suppliers are among those temporarily shutting up shop as the potential Category...

Promo Distributor That Got Scammed Shares Tips on How Not to Get Conned

With strong evidence that racketeers are increasingly targeting industry companies with...

Are Well-Organized Racketeers Targeting Promo? Yes, Executives Say

Some industry executives believe sophisticated criminals are aggressively targeting the...

Obituary: Bennie F. Giles III, Creative Advertising Techniques

Giles was supremely dedicated to the community and a promo pioneer, serving as the firs...

Facilisgroup Hosts Women In Leadership Event

Female executives from the promotional products industry attended the conference in St....

Puerto Rican Promo Firms Deal With Fallout From Hurricane Fiona

Industry companies are trying to get business back to normal amid flood damage, power o...

California Supplier, CPSC Recall Mugs Due to Burn Risk

The drinkware was sold by several suppliers, including two Top 40 firms, though not all...

FedEx Rate Hikes Are Coming in January 2023

Rates will be going up by an average of 6.9% to 7.9% depending on the service and other...

Ennis Inc. Promotes Two to the C-Suite

Wade Brewer is rising to chief operating officer, while Terry Pennington is now chief r...

Momentum Building for First In-Person PSI Show Since Before COVID

Organizers of Europe’s largest promo products trade show say the event is drawing hundr...

International M&A: Two Swedish Distributors to Merge

The merger between Wackes AB and Olsson & Co. will enable the combined firm to become a...

Zipline Rebranding as Happi

The Wisconsin-based supplier will continue to incorporate the Zipline name for a time a...

A4 Acquires LabFit Apparel

The Los Angeles-based supplier says that acquisition will help drive growth.

Survey: In Fact, People Love Promo Products

A poll of American consumers by Vistaprint, the online print and promo provider that’s ...

Geiger Hires Promo Veteran Mark Jenkins to VP Role

The Top 40 firm has enlisted Jenkins to spearhead its business in the Midwest market.

Bogus! Scammer Poses as University Buyer in Attempted Con

It’s not the first time – and likely not the last – that swindlers have pretended to be...

Ennis Increases Sales, Earnings and Profit Margin in Q2

The publicly traded Texas-headquartered supplier has been on a winning streak when it c...