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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

ASB Hosts Annual Summit in Chicago

The Top 40 distributor brought together sales professionals and key suppliers for a col...

Proforma Hosts Its Largest Event of the Year

The Top 40 firm’s Annual Convention and Family Reunion drew more than 400 attendees and...

Promo’s Q2 Sales Soared, But Industry Confidence Dropped. Why?

Even as distributors increased sales by an impressive 13.5%, economic headwinds are cau...

How Might the Inflation Reduction Act Impact Promo?

Just signed into law by President Joe Biden, executives say the law has potential posit...

Proforma Promotes Greg Armstrong to Chief Sales Officer

The promo industry veteran earned a promotion to the C-suite role from his previous vic...

New Button Cell Battery Safety Standards Will Affect Promo

President Joe Biden recently signed Reese’s Law, named in honor of an 18-month-old chil...

West Coast Port Worker Contract Talks Reportedly Hit a Roadblock

An alleged dispute over which union will handle equipment maintenance at a Port of Seat...

The Magnet Group Partners With Drinkware Brand Kambukka

The Top 40 supplier is bringing select offerings from the Belgium-based company to the ...

Tekweld Names Gregg Szpicek VP of Business Development

Szpicek is rejoining the Top 40 supplier, having last worked there in 2016.

Stran & Co.'s Sales Soar But Costs Lead to Q2 Loss

The Top 40 distributor said second-quarter revenue hit a record. Despite the bottom-lin...

Tri-Mountain, a Former Top 40 Promo Products Supplier, Is Closing

The California-based firm, which specializes in apparel, was one of the biggest supplie...

Toddy Gear Promotes Amanda Maynord to Director of National Accounts

Maynord, a former sales rep of the year at a Top 40 supplier, is excited to advance int...

Compromises Proposed in Contentious Railroad Worker Contract Dispute

Efforts to establish a new contract for unionized rail workers matter to the promo prod...

Amazon to Charge Third-Party Sellers New Holiday Season Fulfillment Fee

The Seattle-headquartered multi-national corporation will charge 35 cents per item fulf...

Ennis Inc. Acquires Assets of Gulf Business Forms

The Midlothian, TX-based supplier of print and promotional products said the purchase i...

Logomark Partners With Barware Brand Snowfox

The Top 40 supplier will be selling eight stylish stainless-steel products from the wom...

Taiwan Tensions Complicate Biden’s Next Move on China Import Tariffs

To fight inflation, the president has been considering removing at least some of the le...

FTC: Business Owner Falsely Claimed PPE Items Were Made in USA

Now, the federal agency is demanding the accused pay a six-figure penalty, as the stepp...

Firefighters Warn Communities of Text-Driven Merch Scam

Authorities say text messages sent to locals advertising the sale of T-shirts with fire...

Promo Prospecting Watch: Who’s Hiring? Who Needs Help Doing So?

The federal government’s recently released July 2022 unemployment report shows what sec...

Sharon Eyal Leaving ETS Express; Brandon Bell to Become President

The leadership change is part of a natural expected transition that follows Polyconcept...

4imprint Predicts $1 Billion in Revenue in 2022

The forecast comes after the Top 40 distributorship announced that its total global hal...

BAMKO’s Sales Soar in Q2 But Expenses Contribute to Net Loss

The Top 40 distributor increased total global sales by 29% year over year to $102 milli...

Following a Bright Start to 2022, Clouds Gather in UK, European Promo Markets

Business was strong in the first part of the year, but interconnected challenges like w...

DML Inc. Appoints New National Sales Manager

Promo industry veteran Tony Mannucci is stepping into the role at the Quebec-based supp...