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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

HanesBrands Half-Year Sales & Earnings Increase

Strong growth in Champion brand sales helped drive the gains.

4imprint’s Half-Year Sales Up 16%

Profit jumped 22%, though revenue in the U.K./Ireland segment slumped.

Half-Year Sales Up But Earnings Fall For Gildan

The Top 40 supplier is projecting diluted earnings per share for 2019 to be between $1....

BAMKO Increases Sales Nearly 25% In Q2

Nonetheless, the Top 40 distributor’s parent firm reported lower year-over-year earning...

Q3 Performance Lifts Delta Apparel’s Year From Losses To Earnings

After losses in its first two quarters, the Top 40 firm’s third quarter performance rai...

How to Bolster Social Marketing with Video

In this Q&A with ASI experts, learn how to take advantage of a powerful tool

Proforma Hosts First Ever Technology User Conference

The Top 40 firm’s new $12 million business management platform and best technology prac...

Boxercraft Names Dan Robinette VP of Wholesale Division

Robinette was most recently in sales leadership roles at BDA and Summit Group.

Sources: U.S., China Negotiators To Meet Face-to-Face

The talks will center on forging a new trade deal – potentially good news for the promo...

U.S. Businesses Can Now Sell On Alibaba

The newly opened online global sales channel presents potential opportunity – and threa...

Private Equity Firm Buys Xindao

Xindao is a large European-based promotional products supplier with a global reach that...

Amazon Reports $2.62 Billion In Q2 Net Income

While top line sales were up too, earnings nonetheless fell short of predictions.

3M’s Sales & Earnings Decline In Q2

The parent firm of Top 40 supplier 3M/Promotional Markets has downgraded its earnings f...

Proforma’s Annual Convention Draws Record Attendance

Top 40 promotional products distributor Proforma (asi/300094) says it has generated...

Cintas Increases Full-Year Revenue, Earnings

The Top 40 distributor’s sales and EPS rose in its fiscal fourth quarter, too.

Taylor Communications To Close Columbus, OH Facility

Top 40 promotional products distributor Taylor Communications (asi/333647/121500) is...

Branded Trump Straws Seek to Stir Up 2020 Campaign Support

Critics say the promotional products make light of environmental issues.

Person of the Year 2019: Marc Simon, HALO Branded Solutions

From bankruptcy to the third largest distributor in the promotional products industry...

Record Year For Sales of Official British Royal Merchandise

Even the queen is in the promotional products business (sorta…)

Judge: Ennis Inc. Owes Gildan $2 Million

The money would be compensation for a severance payment Gildan made to a former Alstyle...

Proforma Owner Pitches To MLB All-Star Son In Home Run Derby

Jim Chapman is the owner of Foothill Ranch, CA-based Proforma Preferred.

China: Nix Import Tariffs, Or No Trade Deal

Despite the hard line, top negotiators from the U.S. and China have resumed trade deal ...

BIC Graphic Partners with HanesBrands To Sell Apparel

It’s a significant step for the Top 40 supplier, which has traditionally focused on har...

Trade Talks With China To Resume, No New Tariffs For The Moment

The U.S./China trade news out of this weekend’s G20 Summit comes as a welcomed developm...

‘Mastermind’ Of Promo Price Fixing Scheme Gets Prison Time

At least three other co-conspirators have also been sentenced to jail.