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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Sourcing City Report Says U.K. Promo Market Achieved Record Sales in 2023

Business was up 4.2% year over year and surpassed the level reached in 2019, the last p...

Dan Jellinek Named Chief Revenue Officer of The Magnet Group

The veteran industry executive has been with the Top 40 supplier in leadership roles si...

Merged Firms Rebrand as ‘Dryvve,’ a $20 Million Distributorship

The new woman-owned, East Coast-headquartered business is the evolution of Consolidated...

Distributor Reports Another Scam Attempt By Crook Posing As a University Buyer

The Ohio-based firm spotted the swindle for the scam it was and is reminding industry c...

Winbrook, Inc. Acquires Brandmark Creative

The deal involves two distributorships based in Massachusetts.

Industry Veteran Gregg Emmer Retires From Kaeser & Blair

The former Power 50 lister is bidding goodbye to the Top 40 distributorship he helped l...

The Pebble Group’s Overall Sales Slip, But Its Subsidiary Facilisgroup Grew

The topline decline for the parent firm was a result of a sales decrease at Brand Addit...

Gildan Board, CEO Ratchet Up Dispute as New Chief Executive Begins Term

Directors of the Top 40 firm accused Glenn Chamandy of having a special, “undisclosed” ...

Gildan’s Board Says Activist Investor Illegally Bought Shares In Plan to Control the Company

It’s another development in the feral battle for control of the Top 40 supplier that’s ...

4imprint Says 2023 Global Sales Will Be About $1.33 Billion

The publicly traded Top 40 firm noted the just-reported result is unaudited and that an...

8 Unique Promo Trends & Developments From the PPAI Expo

The trade show drew industry suppliers, distributors and service providers from North A...

PPAI Expo Conference Day Offers Insights on AI, Sales Growth & New Products

Futurist Anat Baron’s keynote on artificial intelligence kicked off the industry trade ...

Origaudio Co-Founders Return to Promo Industry With Launch of ‘Rupt’

Millennial entrepreneurs and best friends, Jason Lucash and Mike Szymczak say the busin...

Customer Retention & Promo’s Future Among Key Topics Covered at skuconX

Commonsku, a provider of business and sales software to the industry, hosted the all-da...

As A Shareholder-vs.-Board Battle Rages, Vince Tyra To Take Over As Gildan CEO A Month Early

It’s the latest development in a bitter corporate dispute that’s played out since the f...

Chrome Eliminating Third-Party Cookies; Promo Marketing Pros Must Adapt, Executives Say

By the end of 2024, Google plans to no longer allow the cookies on Chrome, the world’s ...

Spartan Promotional Group Joins American Solutions for Business

“This is the merging of two great companies with goals and values that strongly align,”...

Private Equity Firm Buys Two Apparel Suppliers, Plans To Integrate Them

A company with nearly $50 billion in assets under management, Platinum Equity has added...

Stahls’ Names Sarah Goshgarian Unruh National Sales Manager

Unruh has experience at Top 40 industry firms, including time as a vice president at Lo...

ASB Launches New Sports Division, Names Former Nike Pro To Lead It

Brad Cole spent 20 years with Nike, focusing particularly on sales in the golf market f...

Gildan Board Says Chamandy Was Distracted, Ineffective Before Termination

Facing heavy criticism from shareholders, the directors issued a statement offering mor...

New Rule Could Mean More Independent Contractors in Promo Must Be Classified as Employees

The just-adopted regulations from the Labor Department drew criticism and praise from i...

Burns, Lacerations Tied to Defective Blender Model Offered For Sale at Retail and In Promo

Nearly 5 million BlendJet 2 portable blenders are under recall. The products mostly sol...

ePromos Names Adam Rosenbaum President

Rosenbaum has leadership experience at multiple Top 40 distributors.

Stran & Co. Names Ian Thomas Wall Chief Information Officer

The Top 40 firm noted that Wall has a proven track record of leveraging technology to e...