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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Custom Ink Launches Merch Management Platform for Distributors

“Think of us as a supplier – a partner” says the founder of Swag Space from the Top 40 ...

Glenn Chamandy Out At Gildan; New CEO/President Named

The Top 40 supplier says Chamandy left, but the executive maintains that he was fired. ...

Zing Manufacturing Scaling Back Product Offerings

Come the new year, the supplier will focus on selling S’well and Built branded products.

‘Cybersecurity Risk’ Impacts Staples Promotional Products

It was part of a larger incident that affected the Top 40 distributor’s parent company,...

PromoShop Becomes a Facilisgroup Partner

Facilis says it aims to help the Top 40 firm accelerate growth.

Fully Promoted Reports Sales Growth, Signs On Nearly 40 New Locations

The Top 40 distributor operates a franchise model and says it has expanded its presence...

The Campaign: Creating A Pop-Up Employee Merch Store for Cash App

Limited availability and a retail feel helped this promo products pro make the global s...

New York Considering Banning Noncompete Clauses

The state-level prohibition, which Empire State promo companies would have to abide by ...

WOWLine Owes Supplier More Than $3 Million in ‘Wallet Ninja’ Court Ruling

The case involving two suppliers centered on allegations of willful infringement on a p...

HPG Names Jenna Quaranta Director of Sales Training & Development

The high-profile hire continues a recent run of sales talent acquisition by the Top 40 ...

Nike Says Colorado Ski Apparel Brand’s Logo Violates ‘Jumpman’ Trademark

The athleticwear giant has reportedly threatened legal action, though the company owner...

Promo Is Growing Slower Than the Economy. Why?

During the post-COVID recovery, the industry has typically expanded at a faster rate th...

Shepenco Buys Equipment From Dixon Ticonderoga’s Shuttering Promo Division, Plans To Serve Dixon Customers

Shepenco CEO Dan Townes says the equipment will allow them to increase capacity and off...

Patagonia Prevails in Trademark Lawsuit Against Online Apparel Retailer

Grocery chain Trader Joe’s is also seeking a judgment in a trademark infringement case ...

Former Timberland, The North Face Executive Joins BDA as Chief Operating Officer

Matt Ferrari’s history of aligning supply chain strategy to business objectives will he...

S&S Activewear Says Workplace Harassment Suit Has Been Settled

A judge has approved a joint stipulation to dismiss the lawsuit and the Top 40 firm tel...

Supplier Rustico Is Closing

The maker of handcrafted leather products said it’s ceasing all operations due to finan...

Kate Plummer Named Director of Sales for Debco & Beacon Promotions

The suppliers are subsidiaries of Top 40 supplier firm HPG.

The Bright Side: Logomark Sponsors Fourth Service Dog Through Shelter to Soldier

The nonprofit adopts rescue and shelter dogs and trains them to be psychiatric service ...

Postal Service Aims To Increase Prices on Its New Package Shipping Service

The United States Postal Service introduced Ground Advantage in 2023.

Colorado, Rhode Island Ramping Up Restrictions on Single-Use Plastic Bags in 2024

Some industry distributors believe this will create more chances to sell branded reusab...

VistaPrint’s ‘Merch Merch’ for Rob McElhenney & Ryan Reynolds Is a Branding-Partnership Masterstroke

Part of Top 40 distributor Cimpress, VistaPrint created the tongue-in-cheek line for Wr...

Stat Spotlight: Inflation Eases, Economy Grows

These quick-hit statistics paint a picture of what’s going on with key macroeconomic fa...

Fans Use Custom Merch Kits to Try to Sway MLB Owners On Oakland Athletics Relocation Vote

The personalized swag boxes included a hat from distributor/decorator Oaklandish.

Federal Court Rules in Favor of Tesla in Logoed T-Shirt Case

The court wranglings revolved around a pro-union T-shirt that the manufacturer of elect...