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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Survey: Workers Question Return-to-Office

The study showed that nearly half of workers don’t quite see the need to return to an o...

BDA Promotes Wilkerson to Executive Role

Jon Wilkerson has been with the Top 40 firm for 23 years and built strong relationships...

Nike Increases Sales, Income

The maker of athletic apparel and footwear has reported its fourth quarter and full-yea...

Canadiens Stanley Cup Merch Abounds

The Habs are back in the finals for the first time in 28 years. Branded merch celebrati...

Supply Chain Issues Mean You Should Plan for Q4 Now

The holiday season is promo’s busiest time. Want to fully capitalize? Encourage clients...

Port Backlog in China Could Take Weeks to Clear

That could exacerbate issues like inventory shortfalls and rising product prices in the...

Gildan Joins US Cotton Trust Protocol

The move is part of the Top 40 promo supplier’s broader sustainability efforts.

Maple Ridge Farms Donates to Habitat for Humanity

The charitable contribution was part of the promo supplier’s Give Back program.

Facilisgroup Hosts Partner Summit in Nashville

It was good to be together again. That was the common sentiment among the more...

Target Announces Ambitious Sustainability Plan

It’s another sign that eco-efforts across industries will gain steam – something about ...

Obituary: Alvin Lauter

The owner of supplier Carter & Holmes passed away in a car crash.

Nike’s ‘Swoosh’ Tops Most Iconic Logos Study

Top 40 promo distributor 4imprint commissioned the survey.

Study: Amazon to Top Walmart as Largest US Retailer

Both global retailers have a presence in the promo products industry.

Educate On Cons, Cyber Threats Now – Or Risk the Worst

The danger to your promo products business is real, increasing and potentially devastat...

Staples CEO Is Stepping Down

J. Sandy Douglas departs the company, parent firm of Top 40 distributor Staples Promoti...

Juneteenth: Remembrance, Recognition, Progress

As the social justice movement in the U.S. gains steams, ASI employees reflect on what ...

Merch Tent Returns to U.S. Open

The tournament is one of pro golf’s four majors.

Target Market: Live Music and Musical Artists

Live, in-person concerts are surging back to life. Promo distributors can capitalize.

Geiger Appoints Jeff Brown to Board

Brown is a promo products veteran with C-suite experience at a Top 40 supplier.

Boundless Acquired by Private Equity Investors

The Top 40 promo distributor was previously owned by Zazzle.

The Image Group Hires CIO

Brad Schlageter joins the promo distributor, which did more than $50 million in revenue...

One Million Fake N95s Seized, Says 3M

The parent company of Top 40 supplier 3M/Promotional Markets says it worked with U.S. M...

New York Post Launches Merch Collection

There’s a webstore with swag that features some of the sassiness you’d expect from the ...

Colorado to Ban Plastic Bags

The move could help stoke sales of branded alternatives, like tote bags.

Delta Apparel Acquires Autoscale.ai

The acquisition will help the Top 40 supplier leverage its existing proprietary automat...