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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

When Will Promo’s Supply Chain Trouble End?

Global sourcing experts weigh in and provide strategies for navigating the disruption.

Delta Variant Fans Economic Headwinds

Retail sales declined month over month in July, and consumer sentiment plummeted as the...

TikTok Partners With Canva and Vimeo

The partnerships have led to new offerings that could benefit marketers in the promo in...

Guns N’ Roses and Its Promo Distributor Combat Bootleggers

Lawsuits are being filed to stop the sale of illicit, unofficial branded merchandise as...

COVID Impact Overseas Could Further Hamper Promo Supply Chains

Factory shutdowns, port disruption and transport delays in China and other foreign prod...

Business Groups Call for Cut of China Tariffs

The tariffs have contributed to rising product prices and supply chain disruption in th...

IMAGEN Brands Partners With Toddy Gear

Nine products are included in the partnership launch.

GroupeSTAHL Promotes Ellsworth

Josh Ellsworth is now executive vice president of sales and marketing.

Gildan, Delta Apparel Report Strong Sales Gains

The Top 40 promo suppliers overcame supply chain challenges to post earnings increases,...

4imprint Half-Year Sales Rise 23%

Revenue wasn’t back to 2019 levels, but promo’s third-largest distributor is optimistic...

UFC Partnership Drives BDA’s Vegas Expansion

The Top 40 distributor is expanding its Las Vegas office to meet the needs of enterpris...

Con Man Tried to Rip Off VA in PPE Fraud

Christopher Parris has pleaded guilty to the scheming and now faces jail time.

Suppliers Offer Options to Supply Chain Crisis

Proactive suppliers are trying to forge a path through importing, inventory and labor i...

Scammers Use Email to Impersonate Prominent Promo CEO

It’s another recent example of hackers targeting the promotional products industry. Get...

Promo Distributors’ Sales Rise 27.3% in Q2

The gain marks the first year-over-year quarterly increase since 2019.

Joe Simsoly Retiring as Next Level CEO

The founder of the Top 40 supplier is a member of Counselor’s Power 50. He’ll continue ...

Joe Simsolo Retiring as Next Level CEO

The founder of the Top 40 supplier is a member of Counselor’s Power 50. He’ll continue ...

The Magnet Group Promotes Jessica Hiner to VP of Business Development

The Top 40 firm also announced the promotion of Rachel Doerr to art supervisor.

Postal Service Finalize Plan to Slow First Class Mail

Critics say the service change could hurt small businesses.

PCNA Partners With mophie

The Top 40 promo supplier is now selling mophie mobile charging products.

Under Armour Sales Rise In Q2

The apparel and footwear maker’s revenue and earnings exceeded forecasts from analysts.

Suppliers Offer Solutions to Supply Chain Crisis

Proactive suppliers are trying to forge a path through importing, inventory and labor i...

IMF Ups Forecast For US Economic Growth

Still, there are headwinds domestically and the picture for developing economies has da...

Geiger Acquires ProCorp Images Inc.

The Top 40 distributor is excited about the partnership with the Colorado-headquartered...

Reciprocity Road Awards Grant to Forrest Spence Fund

The promo industry collective builds giving back into its mission.