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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

8 Inspiring Innovations & Trends From the ASI Show Fort Worth

Cutting edge advancements included a multi-function sweatshirt that doubles as a backpa...

Staubach Stars In Inspirational Speech at ASI Fort Worth

The legendary Dallas Cowboys quarterback and captain of industry dazzled the crowd of p...

Bolster Your Web Presence To Beat the Competition

Ryan Moor was still in his 20s when the company he founded, Ryonet, became a...

Shineman Out As Vistaprint CEO, Keane To Serve As Interim

The announcement of Trynka Shineman’s departure comes following a fiscal quarter descri...

Strong Jobs & Manufacturing Gains Signal Strength For US Economy

It’s positive news for the promotional products industry, which tends to trend the way ...

Spur Sales With Creative Self Promotions

Be open to the possibilities, think creatively and be willing to take strategic...

Amazon Sales, Earnings & Advertising Revenue Increased In 2018

The ecommerce company released its Q4 and full-year financials after markets closed on ...

Disney Launches Web Store That Lets Consumers Personalize Branded Merchandise

Disney is jumping into the online swag personalization business - and that could have...

Distributor Sales Hit Record $24.7 Billion in 2018

The annual revenue increase was 4.9% last year, considerably higher than in 2017.

Survey: US Consumer Confidence Fell For the Third Straight Month in January

Consumer spending drives the United States’ economy, so sentiment readings are potentia...

Shutdown Ends, But Some Promo Firms Still Feel The Effects

A nonpartisan organization estimated $3 billion in total U.S. economic activity could h...

10 Facebook Live Marketing Tips

Organic reach for business content on Facebook has become more difficult to achieve,...

Interview with Kathy Cheng, Redwood Classics Apparel

A conversation about fashion, trade and what it takes to run a socially responsible com...

Report: Pakistani Garment Workers Subjected To ‘Unfair and Abusive’ Labor Practices

The report from Human Rights Watch should raise red flags for promotional products firm...

3M Increases Full-Year Sales & Earnings

The parent company of Top 40 supplier 3M Promotional Markets (asi/91240) said annual ea...

HALO Names Rick Goddard CIO

Goddard brings approximately 15 years of technology leadership experience to the Top 40...

Reports: U.S. Could Lift Tariffs on China

Still, President Donald Trump says no trade deal is imminent.

State Bill Would Ban Single-Use Plastic Bags in Florida

Meanwhile, Berkley, CA has instituted fees on disposable cups. Both moves could benefit...

Report: Spice Girls ‘Gender Justice’ Shirts Made By Women Working In ‘Inhuman’ Conditions

The ordeal highlights the importance of thoroughly vetting your supply chain – a lesson...

Sweda Donates $100K To Warrior Spirit Retreat

Warrior Spirit Retreat aims to help military veterans heal mentally and physically.

4imprint Increases Annual Sales 18% in 2018

The Top 40 distributor reported that its global revenue rose to $738.4 million.

Case Study: Show & Sell

An inside look at how sales & projects come together.

Studies: Consumer Sentiment Plummets, US Growth Could Slow

January sentiment fell to its lowest level since President Donald Trump was elected, wh...

Alleged Abuses at Apparel Factories Prompt World’s Largest Wealth Fund to Reject Hong Kong Company

Counselor is reporting the allegations to alert promo companies that might be sourcing ...

HUB Promotional Group Acquires HandStands

Top 40 supplier HUB Promotional Group (asi/61966) has acquired HandStands...