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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

HanesBrands Scores High Marks For Sustainable Practices On CDP Climate Change Report

Transparency, managing emissions, implementing best practices and taking coordinated ac...

Report: Social Audits Don’t Detect Abuse of Women Workers In Garment Factories

The assertion from Human Rights Watch could be important for promo companies that sourc...

’47 Brand Debuts Line Celebrating Historically Black Colleges and Universities

The capsule collection of branded merchandise aims, in part, to help champion the power...

Case Study: Cintas Creates Apparel Collection for JW Marriott

The Top 40 firm is also spearheading an eco-minded effort to recycle old Marriott unifo...

NJ Devils Go Seinfeld-Retro With Hilarious David Puddy Bobblehead

Puddy was a fictional superfan of the hockey club that appeared on the show. He’s becom...

Staples, Inc. Acquires DEX Imaging

More acquisitions could be in the cards for the parent company of Top 40 distributor St...

Geiger Promotes Worden To Regional Sales VP Role

Long-term loyalty and a track record of success have paid off for Kerry Worden. ...

Ruth Bader Ginsburg Merch Has Gone Viral

Action figures, T-shirts, air fresheners and mugs branded to the justice are among the ...

Thulin To Retire As 3M Chairman

Inge Thulin is retiring and will not stand for reelection to the position of...

Shineman Out as Vistaprint CEO; Keane Takes Role

The announcement of Trynka Shineman’s departure comes following a fiscal quarter descri...

8 Inspiring Innovations & Trends From the ASI Show Fort Worth

Cutting edge advancements included a multi-function sweatshirt that doubles as a backpa...

Staubach Stars In Inspirational Speech at ASI Fort Worth

The legendary Dallas Cowboys quarterback and captain of industry dazzled the crowd of p...

Bolster Your Web Presence To Beat the Competition

Ryan Moor was still in his 20s when the company he founded, Ryonet, became a...

Shineman Out As Vistaprint CEO, Keane To Serve As Interim

The announcement of Trynka Shineman’s departure comes following a fiscal quarter descri...

Strong Jobs & Manufacturing Gains Signal Strength For US Economy

It’s positive news for the promotional products industry, which tends to trend the way ...

Spur Sales With Creative Self Promotions

Be open to the possibilities, think creatively and be willing to take strategic...

Amazon Sales, Earnings & Advertising Revenue Increased In 2018

The ecommerce company released its Q4 and full-year financials after markets closed on ...

Disney Launches Web Store That Lets Consumers Personalize Branded Merchandise

Disney is jumping into the online swag personalization business - and that could have...

Distributor Sales Hit Record $24.7 Billion in 2018

The annual revenue increase was 4.9% last year, considerably higher than in 2017.

Survey: US Consumer Confidence Fell For the Third Straight Month in January

Consumer spending drives the United States’ economy, so sentiment readings are potentia...

Shutdown Ends, But Some Promo Firms Still Feel The Effects

A nonpartisan organization estimated $3 billion in total U.S. economic activity could h...

10 Facebook Live Marketing Tips

Organic reach for business content on Facebook has become more difficult to achieve,...

Interview with Kathy Cheng, Redwood Classics Apparel

A conversation about fashion, trade and what it takes to run a socially responsible com...

Report: Pakistani Garment Workers Subjected To ‘Unfair and Abusive’ Labor Practices

The report from Human Rights Watch should raise red flags for promotional products firm...

3M Increases Full-Year Sales & Earnings

The parent company of Top 40 supplier 3M Promotional Markets (asi/91240) said annual ea...