See it and Sell it First at ASI Show Orlando – January 4-6, 2025.   Register Now.

Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

How to Capture Business Intelligence with Surveys

10 tips for being more successful with surveys.

Sweda to Sell Branded Apparel

The Top 40 supplier is the latest firm to expand beyond hard goods.

European Union Moves To Ban Plastic Cutlery, Plates and More

The regulations carry importance for promotional product distributors.

December Caps A Strong Year For Consumer Sentiment

Consumer sentiment gives insight into the state of the economy -- important information...

Cintas Reports Rise in Q2 Revenue & Earnings

The Top 40 distributor also raised its revenue projection for fiscal 2019.

Geiger Employee & Her Young Son Tragically Killed In Car Crash

Jenn Vegtel was only 31 years old. Her son Logan, a kindergartner, was just five.

Trend Alert 2019: Cannabis Merch

A new branded apparel collection from a popular cannabis culture website is one bellwet...

Recall On Children’s Robes, Women’s Scarves

Violations of federal flammability standards for clothing prompted the separate recalls.

4 Tips for Marketing with Instagram

Cool tech and info for those moving at the speed of megabits.

Jakprints Partners With Fanatics In Five-Year Deal

Jakprints is also opening a new 140,000-square-foot facility in its home state of Ohio.

Case Study: BAMKO Creates ‘Pancake Wear’ For IHOP

The collection includes everything from T-shirts and “onesies,” to holiday sweaters.

Choking Hazard Prompts Hoodie Recall

Recalled Falls Creek Kids hoodie in navy with orange and white-striped sleeves. ...

Denver Could Consider Banning Single-Use Plastic Bags

Plastic straws and utensils could also face restrictions in Colorado’s capital city.

Hot Market: Hip Branded Merchandise For Hotels

Hotels are increasingly stacking lobby stores with swanky branded merchandise – and sel...

How to Optimize Your Website for Voice Search

The number of spoken web searches is growing by leaps and bounds. Recent data from...

China’s Manufacturing Sector Stalls in November

It was the first time the sector didn’t record monthly growth since July 2016. Could th...

T-Shirts Commemorate Miami Dolphins’ ‘Miami Miracle’

Fans of the National Football League's (NFL) Miami Dolphins had hardly stopped...

Elysian Capital Acquires Facilisgroup

Elysian, a UK-based private equity firm, also announced the formation of the Pebble Gro...

How to Get Started with Pinterest

Eager to start leveraging Pinterest? Here are five tips for beginners: 1. Pin...

3M: New Products Will Have ‘Sustainability Value Commitment’

3M, parent company of Top 40 supplier 3M Promotional Markets (asi/91240), is making...

Study: Brands’ Values & Beliefs Increasingly Influencing Consumer Purchasing

The global study from Accenture Strategy provided data and tips for building stronger c...

McDonald’s Debuts McNugget Holiday Merch

The collection includes a McNugget-shaped tree ornament and lights.

How to Succeed with Meme Marketing

What are memes? In the digital age, a meme is typically a funny image or video...

Case Study: Meme Marketing

Smile Train, a charity that helps children with cleft lips and palates, used memes as...

Proforma Is Launching A New Technology Platform

Top 40 distributor Proforma (asi/300094) is debuting a new business management...