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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

ICE Partners With 3M, Others to Stop PPE Fraud

The public-private partnership aims to stem the flow of counterfeit PPE equipment to th...

FDA Bars Dozens of China Mask Makers From Exporting to U.S.

Previously, 80 China-based manufacturers were exporting N95-style masks to the U.S. Now...

Feds Charge First Alleged PPP Scammers

The New England pair is accused of committing fraud in an effort to obtain nearly $550,...

PPE & The Promotional Products Industry

With COVID-19 decimating traditional promo sales, suppliers and distributors turned to ...

AIA Names New CEO; Gresge Leaving

Nancy Schmidt replaces Matt Gresge as CEO of the Top 40 distributor.

COVID-19 Drives Sales Drop at Vistaprint, National Pen

The declines were part of a broader revenue retreat for the firms’ parent company – Top...

Promo Legend Dave Saracino Retires

Saracino, a winner of Counselor’s Lifetime Achievement Award, spent his entire successf...

BAMKO’s Parent Firm to Donate $5 Million Worth of Scrubs

Superior Group of Companies (SGC), parent firm of Los Angeles-based Top 40...

Reports: Trump to Offer Branded Masks

Face masks supporting President Donald Trump are already for sale online from unofficia...

Uber, Airlines Requiring Face Masks

Uber will require drivers and riders to wear face masks as the company's flagship...

COVID ‘Cancellation’ Merch Helps Musicians, Music Venues

The coronavirus has wiped out in-person live musical performances. Merch initiatives th...

House Committee Threatens to Subpoena Bezos

Issues center on potential perjury related to past testimony from Amazon and allegation...

Public Promo Companies Report Q1 Losses

Gildan, Cimpress and HanesBrands reported significant declines. BAMKO bucked the trend ...

Tips to Beat ‘Zoom Fatigue’

"Zoom fatigue" is no joke. There's science to prove it. Nonetheless, you can keep...

When Will Promo Sales Bounce Back?

Despite how bad things are now, industry execs are optimistic that the beginning of a r...

Terry Town Made the Famous NFL Draft Robe

The San Diego-based promo products supplier produced the Old Spice-branded robe worn by...

WTO: PPE Export Restrictions May Worsen Pandemic

The restrictions, coupled with reports of “nationalized” N95 factories in China, are af...

Senator: Investigate Amazon for Antitrust Crimes

Citing recent media reports, Sen. Josh Hawley says Amazon uses proprietary data from th...

Merch for Essential Workers Abounds

Essential worker merchandise is suddenly everywhere. "Essential AF" T-shirt...

China: No COVID-19 Cases Remain in Wuhan Hospitals

UPDATED, April 28, 7:30 a.m. This article was updated at the above time to...

Promo Distributor Sales Drop 4.9% In Q1

Sales were strong through early March but were then torpedoed by the coronavirus, trigg...

Scams Targeting PPE Buyers Proliferate

While domestic promo suppliers and distributors aren’t accused of wrongdoing, industry ...

California Lifts Plastic Bag Ban

The temporary measure marks another rollback of plastic bag prohibitions during COVID-1...

Demand for Branded Masks Could Soar

That presents potential big opportunities and ethical quandaries for promotional produc...

3M Questions Daymond John’s Deal To Sell N95 Masks

The star of reality show Shark Tank faces no criminal or civil charges, and denies any ...