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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

HALO’s National Sales Meeting Generates Record Attendance

The Counselor Top 40 distributor said more than 700 people flocked to the Break Through...

PCNA Partners With Cap America

The deal involving two Counselor Top 40 suppliers has PCNA offering select styles from ...

Whitestone Branding Announces Second Acquisition in as Many Weeks

Projecting more than $20 million in 2024 revenue, the New York City-headquartered firm ...

AI & Spy-Tracking Pixels Feature in Privacy Violation Lawsuits Against Patagonia

Depending on how the cases play out, there could be wider implications for marketers an...

Delta Apparel’s Stock To Be Delisted Amid Bankruptcy

A federal filing indicated shareholders in the publicly traded Counselor Top 40 supplie...

Geiger Acquires Germany-Based Promo Distributor

The Top 40 firm already had an office in Düsseldorf, but this is its first acquisition ...

Interest Rate Cut Likelihood Grows; Don’t Expect Retreat to Low Levels

Inflation data and insight this week from Jerome Powell have some experts saying the Fe...

CFO Departs 3M as C-Suite Changes Continue

The parent company of Top 40 supplier 3M Promotional Markets just announced it’s lookin...

HanesBrands Moving to New Headquarters, Selling Current Corporate Offices

The apparel maker is remaining in Winston-Salem, NC, and plans to transition to the new...

Hurricane Beryl Barrels Into Texas Impacting Promo Firms

The storm made landfall as a Category 1 hurricane, knocking out power to millions, caus...

FTC’s Ban on Noncompete Agreements in Doubt After Texas Court Ruling

A judge has issued a preliminary injunction partially preventing enforcement of a rule ...

Delta Apparel Files for Bankruptcy, Agrees to Sell Salt Life Brand

The announcement comes following a stretch of free-falling sales and executives leaving...

Stran & Co. Projects 17% Quarterly Sales Increase

The publicly traded Top 40 distributor had to delay reporting after its former auditor ...

PCNA Names Ex-Staples Exec as VP of Customer Success

Michael Brennan will oversee the customer service, retention, order processing, art and...

Koozie Group Sells 3 Facilities for Reported $36M, Then Leases Them Back

The Top 40 supplier is continuing to use the properties, with executives saying there w...

S&S Activewear Names Former Global Drinks Brand Executive to C-Suite Role

Toby Whitmoyer will be overseeing sales and marketing efforts in the newly created posi...

Brandit Acquires Digital Marketing Agency

The Florida-headquartered industry firm bought Perception Marketing and hired its found...

BAMKO Supports LGBTQIA Employees With ‘GLAMKO’ Group

Leaders of the employee club have ambitions of taking it beyond the walls of the Top 40...

Florida Bans Balloon Releases Statewide

Promo suppliers that sell balloons don’t think the prohibition and others like it will ...

Ennis Inc. Acquires Indiana-Based Commercial Printing Firm

The Texas-headquartered supplier of print/promotional products has bought Printing Tech...

Joe Simsolo Named CEO, Eric Simsolo President, of Next Level Apparel

The father and son team, along with recently hired executives, have a strategic plan fo...

Distributor Sniffs Out $130K Drinkware Order Scam

The purported buyer was a con artist posing as Michael Pidcock, an actual procurement s...

Mason Marketing Group Acquires ‘Key’ Accounts From SLWM

Warner Mason, a founder of the firm that evolved into SLWM, launched MMG this year, in ...

ePromos Promotes Latisha Marshall to Senior Vice President of Operations

Marshall has risen through the ranks over the course of her 20-year career with the Top...

Logomark Strikes Strategic Partnership with RovR Products

The Top 40 supplier will be selling the Colorado company’s wheeled coolers to distribut...