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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Vantage Apparel & Starline Form New Partnership

Executives at the Counselor Top 40 suppliers said the move creates a one-stop web-based...

Federal Judge Blocks FTC Enforcement of Noncompete Ban Nationally

The agency had sought to ban the contract clauses, which have been a point of controver...

Galaxy – More Than Balloons Partners With Drinkware Brand Welly

The supplier noted that Welly donates 1% of its sales to clean water projects worldwide...

As RFPs Grow in Complexity, Promo Pros See Opportunities for Improvement

Industry distributors say requests for proposals have become more complicated and time-...

University Tees Acquires Greek House

The deal brings together two companies that specialize in providing custom apparel and ...

What Does It Mean To Be ‘Made in the USA’?

As the FTC cracks down on bogus claims, this Q&A primer helps clarify what’s kosher and...

Headwear Brand Imperial Names New President

David Shaffer is rising into the leadership role at the golf world-focused cap maker, w...

LA Business Journal Names BAMKO Top Workplace

The Counselor Top 40 distributor placed first among medium-sized companies on the publi...

Stat Spotlight: Inflation’s Last Gasp?

While the economy faces certain headwinds, decelerating inflation, the likelihood of a ...

SoundCloud Debuts Online Swag Store for Musical Artists

All items are made to order through SoundCloud, and the entertainers keep 100% of their...

Former Nike Sourcing Leader Joins Outdoor Cap Company

Eddie Benford has come aboard as the Counselor Top 40 supplier’s new head of product.

Stran Promo Projects 10%+ Half-Year Sales Growth

The publicly traded Counselor Top 40 distributor is working to finalize fully audited r...

ASI & PRINTING United Alliance Launch Dual Membership

The offering, which comes with exclusive benefits, aims to help businesses ignite growt...

Feds Bar Five China-Based Companies From Exporting to the U.S. on Forced Labor Concerns

It’s another strong reminder to companies in the print and promo space to ensure their ...

SnugZ USA Appoints Alex Barberis as Chief Technology Officer

Barberis joins the Counselor Top 40 supplier with a background that includes time at BE...

State of the Industry: Distributors Increasingly Sourcing Direct

Distributors are increasingly sourcing direct from overseas – a trend that suppliers se...

Sky High Marketing Holds Grand Opening of New Headquarters

The 50,000-square-foot facility will support and power growth, while allowing for more ...

Attorneys To Judge: Dismiss Lawsuit Against Stanley Drinkware’s Parent Company

The class action case is asking for hundreds of millions in damages, but lawyers for Pa...

Cimpress Grows Sales & Earnings in Its Full 2024 Fiscal Year

The Counselor Top 40 distributor’s flagship VistaPrint brand and National Pen, a former...

Jeffrey Nanus Retires as President of $40M Supplier AAA Innovations

The move comes nearly five months after AAA was acquired by Sign-Zone, parent firm of C...

YNIS Acquires Cedric Spring & Associates, Projects $16M in 2024 Sales

The deal enables Texas-headquartered You Name It Specialties to expand into the Midwest...

Gildan’s Sales Rise but Proxy Fight Tanks Half-Year Earnings

The publicly traded Counselor Top 40 supplier is projecting that full-year sales will b...

Fully Promoted Reports Half-Year Sales Growth, Opens New Locations

The Counselor Top 40 distributor, which operates a franchising model, reported that 12 ...

Terry Town Fully Operational Again Following Ransomware Attack

The California-headquartered firm lost internal files during the cyber assault and is s...

Renewal for Trade Act Important to Promo Sourcing Unlikely Before Next Year

While particulars continue to be discussed and timing is uncertain, officials believe C...