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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

The Bright Side: 4imprint Awards $3.6M Worth of In-Kind Promo Product Grants

The largest distributor by revenue in the North American promotional products industry ...

PromoStandards Holds 3rd Tech Summit, Presents People of the Year Awards

The nonprofit works to improve supply chain efficiency in the industry through technology.

American Solutions for Business Acquires Contract Decorator Dubow

ASB CEO Larry Zavadil was a close friend of the late Rob Dubow and pledged to keep the ...

Natural Trends Hires Joel Krane as VP of Sales & Marketing

Krane has a print and promo background that includes time at a Counselor Top 40 supplie...

3M CEO Named New Chairman of the Board

The multinational conglomerate is the parent company of Counselor Top 40 supplier 3M/Pr...

Authorities Seize Nearly $40M in Counterfeit Sports Merch

Investigators nabbed 214,507 knockoff items, including jerseys, T-shirts, hats, jewelry...

Prisma Acquires Vivid Ink Graphics

The deal involves two distributors that specialize in both print and promotional produc...

Sourcing City Report Says U.K. Promo Market Achieved Record Sales in 2024

Distributors in the United Kingdom and Republic of Ireland collectively increased total...

Minuteman Press Hits $630M in Annual Sales, Tops 1,000 Franchise Locations

The New York-headquartered print and promo franchising firm announced the growth as it ...

Fully Promoted Says Promo Sales Hit $131.2 Million in 2024

The Counselor Top 40 distributor’s revenue tally represented an approximately 3% increa...

Consumer Sues Igloo, Alleging False ‘Eco’ & ‘Made-in-USA’ Claims

Promo suppliers sell at least some of the cooler products named in the proposed class a...

Counselor Top 40 Firm Overture Promotions Acquires Eco Promotional Products

The EPP team is joining Overture, which reportedly generated $130 million in 2024 reven...

USA-Made Supplier Bison Coolers Features in Google Super Bowl Ad Campaign

Google selected the Fort Worth-based family-owned business as the Texas representative ...

Stran Promotional Solutions Reports Full-Year Sales Increase

The Counselor Top 40 firm grew business in the fourth quarter, too.

Whitestone Branding Acquires American Apparel & Promotions

AA&P is an Illinois-based distributorship that’s been in business for 32 years and shou...

Image Source Promotes Jeff Holt, Names Pete Toskey VP of Sales

The Kirkland, WA-based distributor is a Counselor Best Place to Work that generates nor...

Fine Lessened but Man Must Still Pay Nearly $900K For Illicit Vistaprint Stock Trades

Charlie Jinan Chen was seeking a new trial in a civil enforcement case, but a judge fou...

Hit Promo To Create, Sell Cutter & Buck-Branded Hard Goods

The move marks another strategic partnership between Counselor Top 40 promotional produ...

Marc Held Named President of L2 Brands

Held is a promo apparel industry veteran who has served in leadership roles at multiple...

Cimpress Reports ‘Disappointing’ Q2 Financial Results, Says CEO

The parent company of Vistaprint and National Pen increased revenue, but its earnings b...

HALO Names Supplier & Supplier Rep of the Year

The Counselor Top 40 firm, promo’s second largest distributor, bestowed the honors on S...

Indianapolis-Based Distributor Tactive Acquires Fellow Indy Firm Concept Prints Inc.

CPI employees are coming aboard and the firm with a 43-year history will go to market u...

Lexmark Recalls 40,000+ Printers Over Fire Risk

The MS725dvn and MX725adve print on paper, vinyl signs, banners and various other plast...

The Bright Side: Logomark Holds Naming Contest for Shelter to Soldier Service Dog

Leez Osterstock of Counselor Top 40 distributor BAMKO suggested the winning name for th...

MD-Brand Acquires Route One Apparel

The deal involves two Maryland companies that operate in the retail and custom decorate...