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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

WOVIN Brands Acquires Handy Industries

Jackson, WI-based WOVIN Brands announced Monday that it has acquired Handy Industries...

Survey: Social-Based Marketing Videos Drive Purchases

Nearly two-thirds of consumers say watching a marketing video on Facebook has...

Hackers Hit Kmart, Chipotle & Others

Cybersecurity concerns have flared in recent weeks with the revelation of several...

What Will Websites Be Like In 10 Years?

The promotional products industry makes some big predictions on big data and more.

Proposed Minimum Wage Hike Prompts Concern

Legislators in Illinois are pressing forward with a plan to raise the state's minimum...

Promo Plight: Distributors Feeling the Pressure

A tech-disrupted marketplace and intensifying client demands are clamping pressure down...

China PMI Beats Expectations in May

Activity in China's vast manufacturing sector beat the predictions of economists and...

Toward Greener Apparel: Sustainable Dye & Recovered Yarns

"The textile dyeing industry has made the cloth beautiful, but turned the clean water...

Consumer Sentiment Ticks Up, Partisan Divide Remains

U.S. consumer sentiment rose marginally in May, while a stark partisan divide...

Three U.S. Cities Ban Single-Use Plastic Bags

Coral Gables, FL, Park City, UT, and Minneapolis are among the most recent U.S....

Smart Apparel Evolution: The Levi's/Google Smart Jacket

Everyday apparel is about to get a bit smarter. Over the last couple years,...

Perry Ellis Reports Q1 Sales

Global apparel company Perry Ellis International (asi/77715), which operates in the...

College-Branded Beer Free to Flow

The college-branded beer can keep flowing in Louisiana. A lawmaker in the Bayou...

CPSC Recalls DG Fashion Scarves

The U.S. Consumer Product Safety Commission (CPSC) has issued a recall on DG Fashion...

Eco-Friendly Fabric Is Made From Wood Fibers

If you're a promotional product distributor with clients who have an eco-friendly...

2017 Hot List: Julie and Dan Haar

"We're not satisfied unless our clients rave about us."

2017 Hot List: John Henry III

"You treat others how you want to be treated."

S&S Activewear Opens New Texas Distribution Center

Top 40 supplier S&S Activewear (asi/84358) is expanding its national footprint...

S&S Activewear To Open New Texas Distribution Center

Top 40 supplier S&S Activewear (asi/84358) is expanding its national footprint...

S&S Activwear Opens New Texas Distribution Center

Top 40 supplier S&S Activewear (asi/84358) is expanding its national footprint...

2017 Hot List: Marcia Tarnoff

Meet the hardworking "Jersey Girl" who founded Blank2Branded.

Staples, Inc. Sales Down in the First Quarter

Staples, Inc., parent company of Top 40 distributor Staples Promotional Products...

Brand Addition Acquired By Private Equity Firm

One of Europe's leading promotional products distributors has a new owner. U.K.-based...

GDP Growth Weaker in First Quarter

Gross domestic product in the U.S. increased at its slowest rate in three years...

River’s End Exits Leather Apparel Business, Continues Exploring Possible Sale

Top 40 supplier River's End Trading Company (asi/82588 ) is moving away from the...